Commercial Photography for Fashion, Beauty and Product Brands
I work with brands and businesses to create thoughtful, high quality imagery that feels aligned, purposeful and true to who you are.
Based in York and working across Yorkshire and beyond, I specialise in fashion, beauty and product photography for independent brands and growing businesses who care about how they show up.
Every shoot is built around collaboration, clarity and respect for your brand story.
A Collaborative Approach
Photography is only one part of the process.
Strong visuals come from planning, creative thinking and clear communication. I work closely with your team to shape imagery that supports your marketing goals and feels authentic to your audience.
Depending on your project, my services can also include:
Creative direction and concept development
Moodboards and visual planning
Model sourcing and casting support
Briefing and creative direction of videographers, HMUAs, stylists, etc.
Full shoot coordination
Professional retouching
Guidance on image usage
You’re supported from idea through to final delivery.
Services
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Fashion photography shaped around identity, styling and story.
Whether working with independent labels, stylists, publications or retailers, I create imagery that feels cohesive and intentional. This can include lookbooks, campaign work, editorial features, studio collections or location based storytelling.
From model sourcing to creative direction, every element is considered so the final images feel aligned with your aesthetic and your audience.
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Jewellery photography that balances precision with presence.
Suitable for designers, makers, retailers and stores, this can range from clean ecommerce product imagery to model led campaign and lifestyle content. Some collections call for detailed studio stills, others benefit from movement, styling and scale.
Lighting and retouching are handled carefully so metals, stones and textures are represented accurately while still feeling refined and elevated.
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Detail led imagery for beauty brands, skincare lines, salons and hair professionals.
This can include product still life, model based campaigns, treatment imagery and brand content for digital platforms. Skin tone accuracy, texture and finish are prioritised throughout, ensuring results feel polished yet authentic.
Whether studio based or on location, the focus remains clarity, confidence and trust.
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For product based businesses across fashion, beauty and beyond.
This can include studio stills, styled flat lays, model led content and location based lifestyle shoots. Some brands require minimal, clean visuals. Others benefit from more stylised storytelling. The approach is shaped around your product, audience and marketing goals.
Consistency across website, social and campaign use is always considered from the outset.
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Structured product imagery created specifically for online selling.
Uniform backgrounds, accurate colour representation and consistent lighting ensure your product listings feel professional and reliable. This can be delivered in studio or through remote product shoots for UK based brands.
The focus is clarity, cohesion and conversion ready content.
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Narrative driven imagery for brands, stylists and publications seeking something more expressive.
This is where concept, mood and styling come together to build visual storytelling with commercial awareness. I support creative direction, casting and production planning so the outcome feels intentional and cohesive.
Ideal for launches, seasonal campaigns and brand development.
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Professional retouching handled in house.
Every final image is refined with care, maintaining texture, skin tone accuracy and product detail while keeping results natural and true to life. Whether working on fashion, beauty or jewellery, the aim is always enhancement without losing authenticity.
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Across all services, I support with creative direction, moodboarding, model sourcing, studio or location coordination, scheduling and professional retouching.
The structure is clear and organised, but the process remains collaborative. You’re supported from initial idea through to final delivery.
Let’s have a chat to discuss your photography package.
I always recommend a 15 minute introductory phone call, or a coffee & a chat where we can have a chat & discover how we can help each other.

