Just B Belle is a luxury designer handbag brand that prides itself on being both stylish and functional. Not only do their handbags make a fashion statement, but they also feature a built-in smartphone charger, allowing busy women to stay connected while on the go.

Beyond their functional design, Just B Belle is also committed to making a positive impact on the environment. With every bag purchased, a portion of the proceeds is donated to support bee conservation efforts, making it easy for fashion-conscious consumers to make a meaningful difference.

As a commercial photographer, my task was to capture the beauty and functionality of these designer handbags in a way that would appeal to fashion-savvy consumers. The shoot took place in stunning Birmingham gardens with careful attention paid to lighting, angles and composition to showcase the bags in the best possible light.

In addition to showcasing the design and functionality of the bags, we also wanted to highlight the brand's commitment to sustainability and social responsibility. To do this, we incorporated elements of nature into the shoot, including fresh flowers and greenery, to symbolize the brand's connection to the natural world.

The resulting images were stunning and showcased the beauty and versatility of the Just B Belle handbag collection. We were thrilled when the editorial set was published in the Birmingham Mail in 2014, bringing the brand to a wider audience and highlighting their commitment to sustainable fashion and bee conservation.